28 November 2007

Some Advice About Inkjet Printers, Part 1

I have doled out a lot of verbal advice over the past few years related to inkjet printers: which ones to buy, when to replace the cartridges, when to replace the printer you've got, and so on.

It's time to wrap all of it up into a three-part series of Tech Tips. I have several pointed opinions related to inkjet printers, mainly because I think that the inkjet business has become fraught with deception and waste in recent years. This week, I will try to reign in some of my frustration and boil down the most important things to know about inkjet printers and cartridges. Some may be news to you.


1. Inkjet printers themselves have little-to-no actual street value.

You read that correctly. Don't believe me? Right now, your favorite electronics store is selling straight-up (non-scanning, non-faxing) inkjet printers for prices between $30 and $140. One glance at BestBuy.com shows that the average cost of the 5 desktop inkjet printers they have for sale is $85.49.

But they probably come with ink cartridges, which are worth by themselves close to 60 or 70 dollars! For instance, the median-priced Epson Stylus C120 printer requires 4 ink cartridges (black, yellow, cyan, and magenta). While BestBuy.com sells the C120 for exactly $85.49, it also sells those 4 cartridges at a combined price of $56.46. That means that the printer itself (minus the cartridges) is really worth less than $30.

So if a brand-new printer is really only worth $30, then how much does your 5- or 6-year-old inkjet printer worth? Probably nothing. These days, when your aging inkjet printer runs out of ink, it is actually more cost-effective to throw it away and buy a new printer than to buy new ink cartridges for it.

For instance, suppose you have an old HP DeskJet 990cse inkjet printer. This printer is probably about 7 years old, and you've found that it needs new ink cartridges: a black cartridge (#45) and a 3-color cartridge (#78). A quick check on BestBuy.com shows that these cartridges cost $31.99 and $36.99 respectively, for a whopping grand total of $68.98. For that amount of money, you could just throw the printer out and buy a brand-new inkjet that comes with its own new cartridges! Plus, you would get a far-better printer (virtually all inkjet printers on the market these days print decent photos), fresh from the factory with a new warranty.

Why is this the case? Because inkjet printer manufacturers realized that the money to be made isn't in the printer -- it's in the ink. I liken this to the refillable razors made by companies like Gillette. The razors cost very little -- the cartridges are what cost money. At CVS, you can purchase the MACH3 razor for $8.49, which comes with 2 cartridges. But a package of 4 cartridge refills is $9.19....more than a new razor!

The bottom line is that inkjet manufacturers know that once you buy their printer, you're essentially stuck buying ink cartridges from them. There are exceptions to this which I will describe later, but keep this rule in mind.

2. Many inkjet printers lie to you about when you need to replace its cartridges. Don't replace an ink cartridge until it is completely out of ink.

Once inkjet manufacturers realized how much money they could make selling you cartridges that you have to buy from them, the next thing they realized they could do is force you to buy cartridges more often. Many, like Lexmark, did this by selling you cartridges that make it impossible to see how much ink remains in the cartridge:

With an opaque case and no "window" into the ink tank, you have no idea how much ink is in the cartridge. The only way to tell is -- surprise! -- the manufacturer's ink monitor software on your PC! Sense a conflict of interest here? What would stop a piece of software from reporting that the ink is lower than it really is? Wouldn't it boost company profits if consumers were told to replace their ink cartridges before they were completely empty?

Epson certainly thought so. That's why they just settled a class-action lawsuit against them for "breach of contract, breach of implied warranties, unjust enrichment, [and] fraudulent concealment," among other things related to their inkjet cartridge business model. You can read more about the lawsuit here (http://www.epsonsettlement.com/), but you can boil it down to one particular abstract:

Among other things, Plaintiffs allege that Epson inkjet printers and inkjet cartridges indicate that cartridges are “empty” and suspend printer function, even though substantial ink remains. EAI has denied and continues to deny the claims and any wrongdoing, but has decided to settle to avoid the cost and inconvenience of litigation. The Court has not issued any rulings about the validity of the claims.

Epson printers are also notorious for giving you an additional "Ink is Low" warning. Once the ink level in a particular cartridge gets below a certain point, you receive this warning every single time you print something. While your natural inclination is to replace this cartridge, do not replace it! There is still plenty of usable ink left in that "low" print cartridge. This is simply one more deceitful way that your printer manufacturer is trying to trick you into throwing ink away and buying more of it from them.

3. And whenever possible, buy clear-case ink cartridges.

Related to the last topic, the easiest way to avoid this Mystery Ink Level scenario is to buy ink cartridges with clear, see-thru cases, such as this one:

With clear cases, you can visually inspect a cartridge when the printer or its software tells you the ink is low to verify. This may take some prior planning, as only certain printers use these type of cartridges. When shopping for a printer, take a good look at the cartridges that it uses. Try to buy a printer that uses clear-case ink cartridges.

That's all for this week! Tune in next week and the week after for lots more related inkjet advice...

Click here for Part 2 in this series on inkjet printers...

2 comments:

pepper said...

John Gregory Martin at 9:50 AM

I've been searching for a couple of hours on Inkjet Printers. Been in the market for a NEW one for awhile now and remember reading somewhere how the manufacture's have been stacking the deck against the consumer.

Your's wasn't the article I remember reading BUT you've covered the parameter's even better than......

As you researched INK is one of the BIGGEST ways the Manufactures trick the Consumer. Kodak has come out with what appears to be a better idea from the tests conducted so far.

I purchased a Aio 5100, about a week ago, to consolidate my work area. Cost effective, etc.

However, I may return this before I get a chance to check it out. It will run on Windows, but to date have not found any drivers to work with my Xandros Linux system. Kodak doesn't supply any Linux drivers.

Linux is my primary OS. To date I haven't been able to find any Linux Forums that can help.

It is very encouraging to see a really great Candid article like you've written. Something out of a Paul Harvey "Rest of The Story". It is getting to be increasingly rare to find these rest of the story articles.

Thank you for taking the time to write. I'm surprized that you have not received any comments. But then it is becoming the American Way to deceive, lie, and misrepresent, the manufactures products to the American People. Not just with printers, but in every walk of life products.

Pretty slick as we, the consumer, don't have any real active consumer advocates out there to police this area to prevent further fraud & dishonesty by bringing it to attention.

Thanks again! I'm going to bookmark this page and hopefully will check into this site further.
Keep up the good work.


Cordially,
Pete

pepper said...

John Gregory Martin at 9:50 AM

I've been searching for a couple of hours on Inkjet Printers. Been in the market for a NEW one for awhile now and remember reading somewhere how the manufacture's have been stacking the deck against the consumer.

Your's wasn't the article I remember reading BUT you've covered the parameter's even better than......

As you researched INK is one of the BIGGEST ways the Manufactures trick the Consumer. Kodak has come out with what appears to be a better idea from the tests conducted so far.

I purchased a Aio 5100, about a week ago, to consolidate my work area. Cost effective, etc.

However, I may return this before I get a chance to check it out. It will run on Windows, but to date have not found any drivers to work with my Xandros Linux system. Kodak doesn't supply any Linux drivers.

Linux is my primary OS. To date I haven't been able to find any Linux Forums that can help.

It is very encouraging to see a really great Candid article like you've written. Something out of a Paul Harvey "Rest of The Story". It is getting to be increasingly rare to find these rest of the story articles.

Thank you for taking the time to write. I'm surprized that you have not received any comments. But then it is becoming the American Way to deceive, lie, and misrepresent, the manufactures products to the American People. Not just with printers, but in every walk of life products.

Pretty slick as we, the consumer, don't have any real active consumer advocates out there to police this area to prevent further fraud & dishonesty by bringing it to attention.

Thanks again! I'm going to bookmark this page and hopefully will check into this site further.
Keep up the good work.


Cordially,
Pete